: you use a multiplier factor, the language. — William Stafford, 11 January 1976 (source)

It’s always the details.
You know the cliché.
The public is personal.
It’s just business
or fun
or boys being boys.
Years ago, now,
I asked about the narrator
in a room full of narratives.
I was told “story not facts”
is how we would “win.”
All the narratives nodded
into well-trained echoes.